Look around you. Wherever you are there will be something that has been designed: beautiful things, functional things, frivolous things. When I became a designer I quickly discovered a stark truth: I was partly responsible for a rapid flow of materials and stuff that passes through our lives, and all too soon ends up on a waste pile. It seems impossible to imagine how we, as designers, can change this. But change it we must. And design is a good place to start.
All too often, when designers consider materials or production methods, we jump to the finished product too quickly; we fail to consider its wider impact or future use. The very premise would need to change, to address a future where one product could easily become another. This would mean radically re-thinking everything: from the materials we specify, the product itself, its packaging, the logistics to retrieve it after use, and then to sort, process and make it into something usable again.